We were curious about what ski areas and resorts were doing to accommodate the rapidly growing number of senior snow enthusiasts who were coming to play.  So, we launched our First Ski Area and Resort Survey, polling a number of key areas in the US and Canada about lift discounts, amenities and special deals for seniors.  The Good News:  There are great deals out there including FREE SKIINGat some very special senior-friendly ski areas.  The Opportunity: There is a lot of room for improvement for expanding many ski areas’ programs that will attract seniors. We are still muddling through the survey data, but we’ve already identified a number of ski areas that will be named Super-Friendly for Senior Snow Enthusiasts.  Stay tuned to find out!

One of our excellent questions.

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