Buy Stuff If You Can.
The 2016 Gorsuch catalog just landed on our desk with a cover model wearing $4,487 worth of ski outerwear. Inside are pictures of parkas costing in the thousands and a four-way stretch insulated “ski jean” for $2,399.
Credit: Gorsuch
Choices for guys are pricey, but nothing like the trophy garments which, based on the Barbie-looking models, must be targeted at trophy wives.
It’s fun to thumb through the catalog and see how the tippy-top of the one percent is outfitting itself for the coming season. A knit neck warmer to stuff the stocking? $250. A black and grey zipper fleece? $498.
Credit: Gorsuch.
Photographed in Aspen, this is the 39th Gorsuch catalog. The company was founded by Renie and David Gorsuch who were members of the 1960 US Olympic Ski Team. According to their website, they fell in love, married, settled in Colorado and had three sons. Today, they have 13 stores at all the right addresses in Aspen, Beaver Creek, Keystone, Park City and Vail (one of which, appropriately, is on Wall Street).
Like most of the lifts at these areas, Gorsuch’s offerings are over the top.
To request a hard copy of the Gorsuch catalog, visit them here. Oh, by the way, it’s free.
Hi Jon, Have been on the Gorsuch catalog mailing list for some years! What did I do to deserve to receive such tempting and over the top luxury? 🙂 I have NO EARTHLY idea!
Glad to know you are consulting and writing and, presumably, skiing, too, whenever you get the chance! And fun to read your piece. Have a super ski season! See you in the Spring!
Margaret
That doesn’t look like Aspen on the front cover? Where is that? It looks wonderful.