Post Tagged with: "coalition snow"

Coalition Snow has skis and boards for women only. Credit: Coalition Snow

Women Only Skis and Boards? Yes, Says Coalition Snow

Coalition Snow Fills Women’s Needs For Quality Equipment. Last spring, we’ve were impressed by Coalition Snow’s CEO Jen Gurecki when she talked with our friend The Ski Diva about her line of ski and boards for women only.  She recognized a niche market, defined a set of unique needs, and she put together products that are based on research. Now her challenge was getting[Read More…]

by — September 10, 2015 — 2 comments — Home Top Box 3, Skis
Jen Gureki saw a clear need for women's skis and founded Coalition Snow. Credit: The Ski Diva

Skis Just For Women

Should We Have Ski Equipment Just For Seniors, Too? At the ski shows last fall, we heard rumblings in the ski industry about products for specific segments.  Now, our friend and colleague The Ski Diva has tracked down and interviewed Jen Gureki, CEO and Founder of Coalition Snow, which manufactures skis for women.  Her rationale for developing a ski for women[Read More…]

by — March 25, 2015 — 3 comments — Skis