Breaking News: SLC Dubs Itself “Ski City USA”
Salt Lake City launches campaign to attract skiers to a “base camp for skiing”. Visit Salt Lake President Scott Beck isn’t pulling punches when he says a new $1.8 billion campaign to boost SLC’s brand is aimed at luring skiers away from Colorado’s storied resorts. Expect a flurry of online and print advertisements promoting Salt Lake City’s short drive to[Read More…]